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Roast & Ground
Roast and Ground Coffee (RGC) fuels workspaces with their freshly roasted, hand-selected coffee. They are a one stop shop for businesses looking for top quality machines and coffee for their offices.
The Opportunity
RGC wanted to leap into b2c coffee selling, while keeping their core strength of b2b selling intact. They wanted a website that works on both the ends and helps them build the brand on the consumer ground.
The Solution
A sturdy ecommerce website that speaks volumes about the brand itself and projects the new age coffee and it's features with aesthetically pleasing landing pages. Solution was to enable secure payment integration for easy selling and buying on the platform and to let the company share their passion for coffee through their blog.
Software Stack:
— Woocommerce
— Wordpress
— Bootstrap
— Stripe
Core Features of the Platform:
— Hubspot Integration
— Stripe payment gateway integration
— Subscription model integration
— Welcome/Entry Pop ups
— Bulk and singular discount method
— Search Module
— Product display ,details and add -to-cart
— Check out module with billing and shipping details
— CMS - Blog
— Easy admin control
— Order management at the back-end
— SEO-friendly URLs
— On-site Optimisation
— Responsive design with mobile-first approach
— SSL secured and browser compatible
Responsive Design
RGC is meticulously designed keeping UI/UX completely responsive. Since the website spans from B2B to B2C, it was utterly important to keep it device friendly for its diverse audience. The website worked perfectly well from the desktop to mobile and everything in between.
The Result
SWA was thrilled to share RGC's passion for Coffee. To nurture their dream of expanding into B2C selling, we came up with a good-looking ecommerce platform that made it possible for their customer to buy online in a secure and reliable environment - something that was previously unavailable to them.
